How Going Green Can Boost Your Business

Many people consider the hype around going green to be more of a fad than a long-term issue. However, the rate of which we are burning our fuel resources, wasting paper and consuming energy means the problem of climate change will not go away. Businesses are beginning to get the message about going green and streamlining their organisations, recycling and being more resourceful in order to become more eco-friendly. If you are still considering whether to make the step to be kinder on the environment in your business then here is why it is worth it:

Financial incentives or avoiding penalties

The Government is being pushed by the European Commission to cut its carbon emissions in line with set targets. This pressure is now being enforced on businesses to help them hit goals to earn tax incentives or be penalised if missing them. Whether you want to take advantage of the opportunity to receive a tax allowance or avoid penalties then going green makes sense either way.

Cut utility bills

Energy saving measures not only improve an office’s green credentials, but also can lead to huge savings across the board. By not leaving computers and other equipment on standby and turning off lights you show your commitment to the cause by consuming less energy that will also undoubtedly make your utility bills far easier one the eye going forward. Better still, doing this at work starts a trend, so you will do the same at home and see even more benefit of being more frugal.

Save money and resources while motivating

Paper is one thing that is overused in offices around the globe with staff wasting it, as it is not theirs without feeling bad. The three R’s are important as you strive to be more eco-friendly, so remember to reduce, reuse and recycle anything possible. Not only will you save on the amount of materials you need to buy, but you will also find that your employees become more motivated working for such an environment friendly company.

Reputation boost

Customers and clients are fickle beasts and you never usually know what keeps them happy and you in their good books. One sure-fire way to keep the eco-friendly consumer happy is to highlight to them your greener ways whenever possible. By sending ecards, like those at www.eco2greetings.com, you can showcase to your clients within the corporate greeting your commitment to being greener and keep them onside and hopefully create brand advocates in the process.